Diagnostic Tool

Find Your Constraint

Diagnose what's actually blocking your growth before you waste budget scaling the wrong thing

Constraint Signals 0 of 20 checked
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Creative Constraints

Are your ads tired?

0/5
CTR has dropped >20% in the last 30 days
Creative fatigue is the #1 silent killer
Top creative is >60 days old
Even winners expire
Less than 3 active creative concepts
Diversity protects against sudden drops
No new creatives tested in last 2 weeks
Testing velocity predicts long-term success
Win rate on new creatives <10%
Process issue, not volume issue
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Funnel Constraints

Is your bucket leaking?

0/5
Install-to-registration <40%
Onboarding friction is bleeding installs
Trial-to-paid conversion <5%
Value proposition or paywall issue
D7 retention <25%
Users aren't finding core value
Payback period >12 months
Cash flow will kill you before LTV saves you
LTV:CAC ratio <2:1
Unit economics are upside down
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Channel Constraints

Is the well running dry?

0/5
>70% of spend on single channel
Concentration risk will catch up
CPI increased >30% in last 90 days
Market saturation or algorithm shift
No new channels tested in 6 months
Opportunity cost of not exploring
Organic share <10% of installs
No brand flywheel building
Worst channel still getting >20% budget
Subsidizing losers with winners
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Operations Constraints

Can you scale what you can't manage?

0/5
Team bandwidth at >90% capacity
No room for strategic work
Creative production taking >2 weeks
Speed is a competitive advantage
No automated reporting/dashboards
Manual work steals optimization time
Attribution data >24 hours delayed
Decisions based on yesterday's reality
No weekly review cadence
Problems compound without visibility

Check at least 1 signal to get your diagnosis

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Your Growth Diagnosis

Based on your constraint analysis

Primary Constraint Detected
Creative Fatigue
Recommended Actions